TEI On-Location For Sub-Zero Wolf
Posted on August 5, 2016
This month, Takeda Entertainment crews hit the road for on-location shoots for Sub-Zero/Wolf/Asko – the high-end manufacturers of kitchen appliances. We’ll be filming their installation program and showing how it is a key part of delivering a premium experience for their customers
“Two years ago, we produced a B-to-C film that showcased Sub-Zero’s industry-leading service program,” said director Scott Takeda. “We focused our storytelling efforts around humanizing the service experience. This time, we’re showing how Sub-Zero’s installation program is building on those efforts and creating better customer loyalty to the brand.”
Takeda Entertainment will be collaborating with Denver agency Philosophy Communication as well as the in-house production team for the Sub-Zero Group. The creative team includes Philosophy’s Jen Lester (executive producer), Randall Erkelens (creative director) and project managers Katie Reppucci and Korisa Geiger. On the Sub-Zero side are Andy Garcia (executive producer) and Sue Mowris (producer). And from the Takeda Entertainment side are Takeda (director) and the LA-based team of Stan Eng (cinematographer) and Gabe Chu (audio/grip).